Scent has the ability to set you apart from the competition. Smell is the most powerful of all of the senses. It allows humans have the ability to recall smells with 65% accuracy after one year. By utilising the power of scent, brands now have the ability to connect with their customers on an emotional level. This will leave the customer with a positive memory of your brand. it will also enhancing their brand loyalty and their likelihood of returning.
Why should you use scent to enhance your brand?
There are many other reasons why businesses should use scenting as a marketing tool. Here at Cannon Hygiene we have designed an infographic to highlight these reasons and to show you The Power of Scent.
Watch our video on the Power of Scent on our YouTube Channel